Made to Order: A Bespoke Culture Fostered on Customer Bonds

Kyoto has a culture of ordering personalized goods, yet it is more than just placing an order. As Japan's ancient capital, the city attracted diversified artisans. Many artisan-customer relationships span generations, fostering strong bonds of trust. This engenders products of high quality through constructive communication, ensuring satisfying results for both creator and receiver. Follow Nagamatsu Hitomi, who cherishes the spirit of bespoke goods, as she visits her trusted purveyors.